A 10 Step Family Engagement Plan for Schools
Put Your Parental
Involvement Pledge Into Action
The
most important
and most effective way to get the word out about the Parental
Involvement Pledge is to use it in all parts of your school program.
Make the Parental Involvement Pledge an integral point of reference for
all that you do at your school. In this way, all partners will
understand how their commitments and their actions contribute to
improved student learning and high achievement for all students. Here
are some ways you can make your Parental Involvement Pledge count.
Use
the Pledge to:
- Discuss student
progress during parent-teacher conferences.
- Explain the
school's high academic standards and high expectations for all students.
- Help launch
programs for family involvement.
- Support training
for teachers and other staff to work effectively with families.
- Complement school
improvement plans.
- Help partners
discuss their responsibilities in meeting the goals of the school.

Engagement
Starts
With
You
Passing out the Parental
Involvement Pledge to
parents and hoping for the
best -- will not work! Using your Pledge is the critical step
that
moves the Parental Involvement Pledge from planning to action, from
paper to partnership with parents. First,
people need to know about the Parental
Involvement Pledge--what it is and how they can get involved. Launching
the Parental Involvement Pledge is a great opportunity to create new
partnerships and to reach out to families and community members who
have not been involved at the school before.
One of the biggest
challenges will be keeping people's attention on the Parental
Involvement Pledge once you launch it. Your Parental Involvement Pledge
partners will need constant reminders of how their daily activities --
whether helping a student with homework or attending a meeting at
school -- fulfill the commitments in the Parental Involvement Pledge.
Successful
school-family partnerships require
the sustained mutual collaboration, support, and
participation of school staffs and families at home and at school in
activities that can directly affect the success of children's learning.
If families are to work with schools as full partners in the education
of their children, schools must provide them with the opportunities and
support they need for success.
In a
U.S. Department of Education study,
a
majority
of Title I schools
indicate that compacts help
promote family involvement. Title
I principals were asked to rate the helpfulness of compacts in
achieving
different types of school and family outcomes. Responses
tended
to
differ
by
school
poverty,
with
the
highest-poverty
schools
finding
compacts
most
helpful.In
the highest-poverty schools, 85
percent of principals found Title I compacts helpful in supporting
homework
completion.
- About 8 out of 10 principals in high-poverty
Title I schools rated compacts as helpful, as did a majority of
principals in low-poverty
schools.

- Across
all
schools,
about
30
percent
of
the
principals
considered
compacts
“very
helpful”.
- Principals
perceived
compacts
as
having
the
greatest
impact
on
homework
completion,
school
climate,
student
discipline, and
reading
at home—factors that are amenable to intervention by school-family
partnership
activities.
Recruit Parent
Volunteers Utilizing The Pledge
Almost
every day, citizens are
urged to lend a hand at schools. Educators welcome volunteers, but we
all know that good volunteer programs don't happen by accident. Schools
that are most successful in engaging parents and other family members
in support of their children's learning look beyond traditional
definitions of parent involvement-participating in a parent teacher
organization or signing quarterly report cards-to a broader conception
of parents as full partners in the education of their children.
Rather
than simply asking and
expecting parents to volunteer in schools, use the Parental Involvement Pledge to canvass the
entire school-community during the school year and into the next. Below
are some action steps that can be used to make your Parental
involvement Pledge effort a big success. Some steps may not apply to
your school or district.
1. Parent/Teacher
Conferences
The
process can begin with the
distribution of the Parental Involvement Pledge -- with a cover letter
(download sample cover letter) -- at parent/teacher conferences.
(Required by Title I, Section 1118,
Elementary and Secondary Education
Act, No Child Left Behind. Pledge rate of return more than 35%).
2.a. Mail Distribution
Along With.....
Parental
Involvement Pledge are sent
to parents by U.S. Mail with with a self-addressed return envelope. Now
only if someone would call these parents to remind them to return the
Pledge!
2.b. ....Recorded
Phone
Calls
While
Parental Involvement Pledges
are distributed by U.S. Mail, the school/district telephone
auto-dialer, normally used for attendance calls, could be used to call
parents to remind them to volunteer by completing the mailed Parental
Involvement Pledge and returning them to school. Recorded message
should be from the principal or superintendent. If the school has no
auto-dailer, let your fingers do the walking! Call the parents using
live people! (Pledge rate of return is expected to exceed 20%)
3. Data
Base
Engagement
Input all
parents who take the Pledge
into Project Appleseed's Parent Organizing Database 1.0.1 software runs on any Windows computer, and is easy
enough for everyone to learn. Features List.
4. Student Backpack
Distribution
Pledges
can be sent home with the
students. Compliance by students will be weak so incentives should be
considered for the teacher or staff member who returns the highest
number of Pledges (Rate of return is not expected to exceed 10%)
5. Reprint the Pledge In Newsletters
A
full-page or half-page reprint of
the Parental Involvement Pledge in the schools newsletter will raise
awareness about your school's Parental Involvement Pledge drive (Rate
of return is expected to be 1% to 2%).

6. Live
Phone Calls
Live
phone calls should be made to
parents asking them to volunteer by taking the Pledge over the phone
(Positive response rate exceeding 30%).
7. Parent/Teacher Conferences
Parental
Involvement Pledges are
again distributed at the next parent/teacher conferences.
8. Home
Visits/Door-to-Door Canvassing
Weekend
door-to-door canvassing will
also be a valuable technique in recruiting parent volunteers for hard
to reach parents.
9. Computer
Open
House
At school
open houses parents can
take the Pledge on-line through any school computers connected to the
Internet.
10. Repeat Action Steps Again
Did you
get the number volunteers
that you wanted? Repeat this process over and over until it becomes a
regular part of your school's culture.
Get
the Word Out
Today, everyone is
overwhelmed with information, and many people have trouble listening to
any message closely. Experts say that it often takes eight reminders or
notices for someone to say finally, "I've heard of that." When
spreading the word about the Parental Involvement Pledge and
encouraging people to support it, be patient: you can count on having
to remind people many times. Identify and seek out those in the school
community who need to endorse the Parental Involvement Pledge to make
it work: teachers, school staff, parents, students, professionals and
business people, the superintendent, the school board, the mayor, and
others. Keep track of how many times you disseminate information about
the Parental Involvement Pledge and how you do it, so that you can
pinpoint the most successful means of communicating the message of
shared responsibility. Remind your partners that the Parental
Involvement Pledge is more than a piece of paper, that it is an action
plan for student success and school improvement.

Here
are
some
ways
to
publicize
the
Parental
Involvement
Pledge
- Include the Parental
Involvement Pledge in the school newsletter.
- Send home copies
with students.
- Attach it to the
weekly lunch menu.
- Send home flyers
telling parents about your school's Parental Involvement Pledge
On-line. Link it to your school's Web site where people can share what
they are doing to support a partnership for learning.
- Send e-mail messages
to parents, employers, and other community organizations about how they
can get involved.
- Start a listserv for
Parental Involvement Pledge partners.
- Add information
about the Parental Involvement Pledge partnership to the schools
voice-mail system.
- Send out a mailing
to the community.
- Print the Parental
Involvement Pledge in the local newspaper.
- Get the community
involved through neighborhood get-together.
- Do a speaking tour
of local groups and community organizations.
- Host a special event
on the Parental Involvement Pledge in conjunction with parent-teacher
conferences.
Your
Parental
Involvement Pledge can be as far-reaching as you would like. Whatever
you choose to do, link the Parental Involvement Pledge to action
so that families, school staff, and the community see how the
Parental Involvement Pledge can work to make things happen in
your school.

Press release writing tips
that
get your Parental Involvement Pledge news noticed.
Whether your group is
an individual school or an entire school district, effective use of the
Parental Involvement Pledge includes community outreach. Consider
sending a one-page press release to the newspapers, television and
local radio stations announcing the distribution of the Parental
Involvement Pledge. Invite all interested parents to take the Parental
Involvement Pledge and to contact your school(s). Discover what's
newsworthy about parental involvement in your school so you draw the
proper attention to your release. And learn how to get your releases
into the hands of the right editors.
A headline that
gets to the point. Craft a headline which conveys immediately
why this
news is
important. Avoid promotional sounding words. What you say here
determines whether the reader will read the rest of the release.
A strong
leading paragraph. Answer who, what, where, when, why, and how.
Use
this
paragraph as an abstract or summary for the release.
Make it
newsworthy. Are
you solving a parent/school problem or filling your parent/school
needs? Pinpoint what that need or problem is and write the release from
that perspective.
Detailed explanation from the reader's
perspective. Give details of the school(s) so the editor
understands why it's important to his/her readers. Highlight your
association with Project Appleseed, this will illustrate the importance
of this news. If you're announcing a Parental Involvement Pledge
effort, mention when and where the Pledge will be distributed
(concentrate your efforts on parent teacher conferences) and where
parents can obtain extra copies.
Short school or
district summary. Include especially any
information about parental involvement activities of note in your
school. Also mention your location. Keep it short.
Include
complete contact information. Contact name, school name, full
address,
phone number, email
address, and Web site URL. The contact name should be someone who's
available and capable of answering questions.
Keep it short.
Maximum length should be one
to two pages and no more than 500 words. Not all
journalists want to receive press releases via email -- be careful to
contact them
in the way they want to hear from you.
Provide
the Necessary Support
Your Parental
Involvement Pledge is an evolving plan. It is important to decide each
year how to support it. One way to ensure that the Parental Involvement
Pledge is used is to make it part of your school's annual plan --
supported by financial resources. Allocating resources makes a strong
statement about a school's priorities and its commitment to family
involvement.
What do you need to make the
Parental Involvement Pledge work?
Funding: Title I
funds* may be used to pay
reasonable and necessary expenses associated with local parental
involvement activities, including transportation and child care costs,
to enable parents to participate in school-related meetings and
training sessions.
Consider using PTO/PTA fund raising profits, district funds, financial
support through community and business partnerships.
- Training for
teachers and school staff, including release time.
- Resources for
parents: workshops, mailings, a newsletter, a parent library, a parent
coordinator.
- Communications
technology: a homework help line, an interactive voice mail system, an
informational phone tree, a Web site.
*All school districts
are now required to reserve "not less" than 2 percent of the Title I
funds received (unless this amount is $50,000 or less) to support these
activities, including family literacy and parenting classes. In
addition, school districts, at their own discretion or at the request
of constituents, may provide more than the minimum funds for these
activities.